Blog & Updates

Take a look at our latest blog posts, tweets and recent updates!

Please join us at this year’s …

Posted by on Aug 31, 2012 in Blog | Comments Off

Please join us at this year’s Internet Marketing Association meeting in Las Vegas #IMA2012

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Mavenlink: Blog – Managing Tea…

Posted by on Aug 8, 2012 in Blog | Comments Off

Mavenlink: Blog – Managing Teams Across Time Zones https://t.co/LRGRrpvs via @Mavenlink

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Facebook = Not making a lot of friends…

Posted by on Jun 25, 2012 in Blog | Comments Off

Ugggh.  Check out your default email address today if you have Facebook timeline.  Hmmmm…for many, it now defaults to showing <your name>@facebook.com.  Really?  Replace the email address I want shown and default to your messaging service?  Is this really how you want our relationship to go?  Reminds me of the AOL days when AOL made the decision that AOL addresses wouldn’t be able to communicate with the rest of the email world. Here’s the article on how to change...

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Retail meets social = very cool

Posted by on Jun 22, 2012 in Blog | Comments Off

My friend worked on this implementation of digital signage/twitter feed for Ben & Jerry’s in Tokyo.  It’s really awesome to see design, retail and technology come together to create an awesome customer experience.  Well done! Screen Media Article

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10 Best Marketing Infographs….very cool :)

Posted by on May 7, 2012 in Blog | Comments Off

These are great!  What’s your favorite? http://blog.hubspot.com/blog/tabid/6307/bid/32700/the-10-best-marketing-infographics-of-2012-so-far?utm_source=twitter&utm_medium=social&utm_uniq=f3322e1130cb2ba0

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If you Pin, you could get Nailed?

Posted by on Mar 14, 2012 in Blog | Comments Off

Are you breaking the law by pinning that picture?  Seems you are safe if it’s older than 1923 or if you snap the picture yourself….hmmmm.. http://blogs.wsj.com/law/2012/03/13/dont-get-stuck-by-pinterest-lawyers-warn/  

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Using Competitors’ Names In Keywords

Posted by on Feb 24, 2012 in Blog | Comments Off

It’s perfectly acceptable in Adwords to use competitors’ names in your keywords as long as there’s no deceptive advertising copy: “Google allows advertisers to bid on competitor keywords as well as to use competitor terms in the ad text itself as long as advertisers do not make any false or inaccurate claims in their ads (from article below).” But as you can see from the link below, things can get pretty sketchy when you use the Dynamic Keyword Insertion tool….  How about you insert the words sold-out to...

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F Shopping Gets an F? Surprising? NOT.

Posted by on Feb 17, 2012 in Blog | Comments Off

http://www.bloomberg.com/news/2012-02-17/f-commerce-trips-as-gap-to-penney-shut-facebook-stores-retail.html

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QR Code? What’s in a name (or image?)

Posted by on Feb 13, 2012 in Blog | Comments Off

The QR code (or Quick response code) was developed and first used by the automotive industry to speed up the manufacturing process.  Cool.  Imagine all the way back to 1994 when some giant bar code reader could just scan one of these codes and feed the information back to a giant computer with a partitioned 30 MB hard dive.  Ouch. Fast forward to 2012, when supposedly, we are all running around with our Iphones (or other smartphones) and saving keystrokes and swipes by capturing these little icons with our cameras. While most people I talk...

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Get out from behind the mirror (or can you give up your chocolate?)

Posted by on Jan 27, 2012 in Blog | Comments Off

Qualitative research has changed so much in the last few years.  For a while there, it looked as if quantitative survey technology was so far outpacing it’s emotional cousin that we were all destined to stay behind the ever present mirrored wall, in rooms full of snacks, soft drinks and the occasional bottle of wine (more on that later). But just when it seemed little change was coming on the Qualitative side, along came “virtual” focus groups with everything from “Bulletin Board” interactions to live video feeds.  At first, I was...

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